Key Subject

Edutainment

Edutainment

A new name for an old principle: The term "edutainment" denotes the combination of educational and entertaining elements. It is a well-established educational fact that learning is more effective when it's fun. And yet, as a social trend, edutainment is more relevant than ever. Here, two dynamic developments that occurred in recent decades merge to form a new megatrend: the emergence of a leisure-oriented society and the ever-increasing importance of education as a key value.

 

Successful edutainment builds on stories that do not only inspire on an emotional level, but also provide sustainable experiences and insights. Combining storytelling with experiences has always been a key element of what we do at TRIAD Berlin. That's why the principles and various types of edutainment are relevant not only to our project work, but also to our overarching studies and research as well as to the exchange with other stakeholders and experts.

 

We provide our clients with one-stop solutions covering the entire process – from strategic consulting, business plan development, and experience design to logistics and operational concepts – to create successful edutainment formats.