TRIAD Brings Ideas to Life.

TRIAD in 90 seconds

TRIAD  Creativity is Our Most Important Asset

 

As a creative agency focusing on spatial communication, TRIAD has been designing and producing exhibitions, museums, theme parks, trade fairs, brand environments, retail spaces, and events across the globe since 1994. At our offices in Berlin and Shanghai, we pool the expertise and creativity of more than 180 staff members.

 

Our Method: Explore – Play – Transform
 

We consider ourselves a think-do tank that translates stories into spaces and information into emotions. As a strategic navigator, TRIAD teams up with its partners and clients to explore new territory at the intersection of science, culture, and economics. This interdisciplinary and intercultural collaboration results in new realms of thought and spatial experiences.
Our work starts with gaining a comprehensive understanding of the big picture and considering future topics and technologies. TRIAD turns abstract ideas into concrete experiences, creating spatial stories in the actual world that involve all senses.

 

Our Services
 

Our in-house offer covers the entire range of project development services – from strategic consulting, scenographic development, concept design, and media production to construction planning and engineering – as well as turn-key solutions that include general contracting and operational management. Our work is supported by specialist departments and interaction / media labs that test, develop, and create trend-setting products.

 

German design – with a Chinese phrasing

Founded in 2011, TRIAD China can look back on highly successful projects in the fields of exhibition, museum, theme park, trade fair, brand, and retail design.
At our office in the heart of Shanghai's Jing'an district, a young and international team of designers and creative consultants for spatial communication provides the expertise and skills needed to successfully implement large-scale projects without losing sight of details.      


Our Method: Explore – Play – Transform

We consider ourselves a think-do tank that translates stories into spaces and information into emotions. TRIAD China operates autonomously within the Chinese and East Asian market, developing unique spatial experiences and design solutions for clients from the worlds of science, culture, and economics.


Our work starts with gaining a comprehensive understanding of the big picture and considering future topics and technologies. TRIAD China turns abstract ideas into concrete experiences, creating spatial stories in the actual world that involve all senses. 25 staff members from 6 countries work together to provide a unique design style reflecting the interconnectedness and multicultural nature of today's modern, globalized world.

 

Our Services

Our in-house offer covers the entire range of project development services – from strategic consulting, scenographic development, concept design, and media production to construction planning and engineering – as well as turn-key solutions that include general contracting and operational management. Our work is supported by Chinese and German specialist departments and interaction / media labs that test, develop, and create trend-setting products.

 

TRIAD Facts & Figures

TRIAD Products & Services

The TRIAD units

TRIAD Berlin

Management
Prof. Lutz Engelke
Founder and Managing Director (Chairman)

Dr. Stefan Kleßmann
Managing Director
Business Unit Directors
Exhibitions / Themed Worlds
Gabriele Karau
Events
Anke Langhardt
Trade Fairs / Brands / Retail
Daniel Strauß
Strategy / Consulting
Beatrice Albrecht
Service Unit Directors
Film Production
Alexander Bartneck
Interactive Exhibits
Jelena BlankMuhr
Technical Planning
Hajo Gawins
Corporate Communications
Melanie Kutscherauer
Céline Gaulke
Human Resources Management
Anne Heine-Engelke

TRIAD China

Prof. Lutz Engelke (Chairman)
Fabian Schludi (General Manager)
Peter Wolkowicz (Deputy General Manager)
Tim Meyer (Creative Director)