TRUMPF Showroom in London Luton
Triad Berlin devised a brand, design and communications concept for a showroom and experience center on 2,000 sqm at the Trumpf office in London-Luton. This modernization enabled Triad to turn a functional industrial hall into an ultramodern technology centre.
Design and Communications Concept
Triad developed ab engaging brand center experience of the brand. This included generous views, accentuated communication areas as well as separate function and exhibition rooms. The illuminated Brand Gate was the central entrance and formed an emotional prelude to the branch’s room structure. This makes use of the corporate design in all areas, from the orientation system to the reception to the meeting and training rooms; the clarity and somplicity of its spatial design is strikingly beautiful.
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