TRUMPF at Lamiera
Triad Berlin was asked to organize TRUMPF Homberger s.r.l.‘s presence at the most important specialist trade fair of the sheet metal forming industry in Southern Europe. The company’s position as market leader in the field of sheet metal forming in Italy was to be strengthened and the great demands made by the company on quality were to be emphasized. As a part of the communications concept, the TRUMPF Group was also presented as an attractive employer and a world market leader in the field of machine tools. 
Communications Concept
As part of the overall task, Triad Berlin developed the trade fair motto and stand introducing a large product range of machinery. Generous communication walls made the room clearly identifiable from all directions. The special topic of “Human Resources” was presented on graphic areas alongside the stand’s central axis. The inviting hospitality area created a pleasant atmosphere for personal consultancy and talks.
Project map
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