Triad Berlin stages world premiere for VW Caddy Maxi Kasten at the European Road Transport Show in Amsterdam
At the European Road Transport Show in
Amsterdam, Triad Berlin stages the world premiere of VW Caddy Maxi
Kasten with the motto „Maximize your Business“. The show at the
VW Nutzfahrzeuge stand presents the new business opportunities that
the 47 centimeter longer panel van version provides.
At the beginning of the show, four female performers in blue-collar outfits rappel to the stage. With different tools they work a container specifically constructed for this show. The live sound mixes with industrial production sounds that emerge from the container which is then extended by 47 centimeters. At the spectacular peak of the performance, the Caddy Maxi Kasten is uncaged by angle grinders.
After this emotional introduction, Harald Schomburg, Member of the VW Nutzfahrzeuge Executive Board, addresses his speech to the international press. The slogan „Maximize your Business“ is the thematic introduction to his speech. Afterwards, the performers unveil two more vehicles – Caddy Maxi Life and Caddy Maxi Kombi.
At the beginning of the show, four female performers in blue-collar outfits rappel to the stage. With different tools they work a container specifically constructed for this show. The live sound mixes with industrial production sounds that emerge from the container which is then extended by 47 centimeters. At the spectacular peak of the performance, the Caddy Maxi Kasten is uncaged by angle grinders.
After this emotional introduction, Harald Schomburg, Member of the VW Nutzfahrzeuge Executive Board, addresses his speech to the international press. The slogan „Maximize your Business“ is the thematic introduction to his speech. Afterwards, the performers unveil two more vehicles – Caddy Maxi Life and Caddy Maxi Kombi.
Thursday, October 25, 2007
Project:
VW Caddy Maxi Box Wagon at RAI